As audience development experts, we'll help identify audience development opportunities across platforms, creating and executing plans and budgets for audience acquisition and retention initiatives. Using analytics such as web site traffic, programmatic and web ad performance, subscriber acquisition results, e-mail metrics and social media campaigns, we'll interpret results and make recommendations for strategies and campaigns based on insights.
Entrepreneurship and small business is in my blood, from my great-grandfather's dairy business which had the first truck in town, to my mother's Main Street retail business that operated for 25 years, to the commercial building, cafe and health food store that I owned and operated for 6 years, to my 17 plus years as a consultant! Navigating the myriad of print and digital media available while running your business is challenging. Let us help with strategy, planning, budgeting and campaigns so you can get back to work!
As a marketing educator and frequent speaker at conferences, I have my finger on the pulse of the latest marketing techniques, while building on the foundation of many years of marketing experience. We can train your staff on the latest in digital and social media marketing, or recommend top students for internships or projects, and take your marketing to the next level.
